We are changing! The new TFB website is here

Author: Albina Zhdanova

This has been a behind-the-scenes project for a while, but the secret is out. Over the last few months, our teams were working hard on rethinking and redesigning our corporate website. We hope that it will enhance the user experience, and updated logic and navigation will make it easier for clients to find exactly what they need in minimal time.

The new website reflects the company's current positioning and strategy. The main product of the company is the connectivity to exchanges, while other products and plugins, developed for the last 11 years, reports and support — complement the bridge to create a single risk management solution, a technological ecosystem for every broker.

There are six core blocks that were designed based on our experience and clients’ feedback: Main, Liquidity Bridge, Risk Management, TFB Ecosystem, About Us, and Contact Us.

The key focuses of the website are the Liquidity Bridge and Risk Management pages. They expand into subpages covering some of the most common broker requests: connectivity and hosting, aggregation pools, reporting, A/B risk switch, monitoring, alerts, and more. The needs of our clients come first, and for the majority of them, the bridge and risk management are a number one priority. Now, when clients go to the website, they can browse through all the most critical aspects of the brokerage and see if there are any elements that they are missing.

We have changed our focus and are developing an ecosystem of solutions. The new TFB Ecosystem tab helps us understand what the ecosystem means for us, how it benefits our clients, and its key elements.

Another important part of the website is our corporate knowledge base in the form of a blog. We post weekly articles covering all kinds of brokerage-related topics, including the trends, common pains, how-tos. We also share how TFB solutions can target some of the goals and risks that every retail broker faces.

There is also an extended, detailed version on the private area for existing clients — the customer portal. Clients can find tips, cases, Q&A, and other secret recipes for their infrastructure's successful setup.

We will continue to work on the website's enhancements throughout 2021 and ensure the top quality of content and best usability for users. We welcome your feedback and look forward to hearing from you. Please email us at sales@t4b.com.

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